An annual opportunity to present design solutions to New York City’s current challenges through creativity and innovation. 

Your Brand will partner with local designers on a project that explores new ways that public space can be utilized in NYC. Designers will submit proposals that incorporate the use of Your Brand’s product or service, or that tie to Your Brand’s core values.

November 2020 – Announce the program and brief
January 2021 – Announce the winner
February – May 2021 – NYCxDESIGN to capture the process of the design project from start to finish through a beautifully produced video
May 2021 – Unveil the collaboration and launch the public showcase of the work

As the IMPACTxDESIGN Sponsor, Your Brand will also become a Presenting Sponsor of NYCxDESIGN’s Spring event.


  • Your Brand will help craft the contest brief and suggest customized requirements to fit your product/service/brand goals
  • A collaborative deliberation to select the winning designer
  • The project will culminate in May 2021 with a public showcase of the meaningful work 
  • Logo inclusion on IMPACTxDESIGN landing page
  • Tagged in all social media posts promoting IMPACTxDESIGN
  • Mentioned in media alerts announcing the program, revealing the winner, and upon launch of the showcase
  • Logo inclusion in e-blasts promoting IMPACTxDESIGN
  • The Magazine–May 2021 Digital Edition
    • Native article about Your Brand’s involvement in IMPACTxDESIGN
    • Native digital about IMPACTxDESIGN, featuring Your Brand’s involvment, in SANDOW publications including Interior Design, Metropolis and Luxe between January –May 2021

Presenting Sponsor Package

  • Advertising
    • Website banner ad on fair rotation across website from January –May 2021
    • :15 second commercial in 2x NYCxDESIGN podcast (The Mic) episodes between January-May 2021
    • Ad in 2x monthly newsletters between January –May 2021 (select two months)
    • Two dedicated e-blasts between January –May 2021 (select two dates)
  • Social Media posts between January –May 2021 (Your Brand to select dates for each)
    • 2x Instagram Grid posts
    • 4x Instagram story posts
    • 4x Twitter posts
    • 4x Facebook posts
  • The Mic
    • Custom live video tour and interview on-site at NYC showroom shot during May 2021 and promoted through DesignTV and NYCxDESIGN podcast channel
  • Curated Event Tracks
    • As an influencer in the design industry, Your Brand will curate a listing of events from all that are registered for the 2021 Spring event. NYCxDESIGN to promote as a track curated by Your Brand.
  • NYCxDESIGN Opening Virtual Event
    • Opportunity to offer short remarks or show video
    • 4x tickets to the Opening Event
    • Logo placement on pre-promotion and on-site digital materials for the opening event
  • PR
    • Press release and images in NYCxDESIGN press hub
    • Mention in all NYCxDESIGN 2021 press releases
  • Headliner Event Presence
    • Sponsor collateral material available at Headliner Events (Design Pavilion, Light Fair, ICFF, WantedDesign)
  • Brand value – With the City of New York and SANDOW supportingThe Festival, you brand will receive premier exposure to the design communityand public enthusiastsin the world’s epicenter of design through logo placement across a variety of channels:
    • Out of Home (April & May 2021)
      • Street pole banners
      • Newsstands
      • NYC Ferry Video Monitors
    • Digital
      • Footer of all eblasts from January-May 2021
      • Social tags and mentions

Partner Fee: $250,000