NYCxDESIGN: The Magazine in partnership with The Shade Store

NYCxDESIGN: The Magazine is the first publication created entirely by the most creative minds of New York City.

Through various Open Calls and submitted articles, The Magazine highlights over 70+ contributors in each issue. The digital magazine is beautifully produced on an interactive web platform that engages users at every click.

Timing:
May 2021

The May 2021 issue of the digital magazine will be exclusively “in partnership with” by The Shade Store. With full Share of Voice on the platform between May – July 2021, your brand will have access to a robust promotional package in addition to custom storytelling for The Shade Store. As we all go inward for the Winter months, NYCxDESIGN: The Magazine will give an opportunity for designers to look outward. NYCxDESIGN: The Magazine will announce an Open Call for imagery and stories from NYC designers themed “A View from my Window”  in partnership with The Shade Store. We’ll collect amazing imagery showcasing the window designs of our community’s homes and workspaces. The NYCxDESIGN team will curate a selection of responses to be featured as a section in the May 2021 digital issue of The Magazine.

  • May 2021 digital edition “In partnership with” The Shade Store
  • Ad space within the digital magazine
  • Native article in the digital magazine
  • A View From My Window Open Call section in partnership with The Shade Store
  • 1x post on IG, Twitter, FB to promote The Shade Store native article
  • The Shade Store tagged and mentioned in NYCxDESIGN promotion of entries for the A View From My Window Open Call
  • 2x posts on IG, Twitter, FB to promote the selections from the A View From My Window Open Call
  • Tagged in social media posts promoting The digital Magazine (promotion of the publication as a whole)
  • Logo inclusion in all eblasts promoting Magazine and A View from My Window Open Call content
  • Dedicated e-blast to NYCxDESIGN subscribers featuring The Shade Store native article
  • The Shade Store banner ad on nycxdesign.com for 2x months (client supplies creative for banners, which are fair rotation)
  • Print ad in Luxe, Metropolis and Interior Design promoting the May 2021 edition of NYCxDESIGN: The Magazine in partnership wtih The Shade Store
  • Virtual conversation about your native article hosted by NYCxDESIGN Editor and broadcasted on DesignTV by SANDOW
  • NYCxDESIGN will create a custom digital cover overlay for The Shade Store. Upon entering The Magazine website, users will click to “open the shade” to reveal the magazine content. NYCxDESIGN to craft a beautiful, interactive experience with The Shade Store

Package fee: $40,000

Enhancement opportunity to build out a DesignTV video series titled “A View from my Window”  in partnership with The Shade Store with interviews and tours of designer spaces that are highlighted in the Magazine, in addition to select Shade Store designer partners.

  • A series of four one-on-one conversations between NYCxDESIGN or SANDOW editor and designers to talk about their window designs featured in The Magazine (4x 15-20 minute episodes)
  • Streamed on DesignTV by SANDOW
  • Featured on NYCxDESIGN social media channels (Instagram, Twitter, Facebook)
  • Featured in NYCxDESIGN eblasts and as featured content on the homepage of nycxdesign.com
  • Promoted across SANDOW channels including social media platforms of Luxe, Interior Design, and Metropolis

Enhancement fee: $20,000 (discounted from $30,000 as part of The Magazine digital sponsorship)

Elevating The Magazine partnership one step further, the first annual print edition of NYCxDESIGN: The Magazine will debut in May 2021 as a collector’s keepsake item. The print piece will be available for purchase as a fundraiser for NYCxDESIGN’s Grant Fund to support entrepreneurship in independent design.

  • The Shade Store listed as a Presenting Sponsor of the print Magazine
  • The custom and native content elements from the digital piece transformed into print
    • A View From My Window Open Call section in partnership with The Shade Store
    • The Shade Store native article
  • 2x full-page branded advertisements
  • NYCxDESIGN will gift 500 copies of the print edition to The Shade Store to distribute in your stores.
  • NYCxDESIGN will distribute another 1,500 copies to a curated list of designers on behalf of The Shade Store.

Print partnership fee: $25,000