NYCxDESIGN is guided by core values of community, creativity, inclusivity, diversity, and sustainable design for the greater good. Beyond our annual Festival, our year-round programming provides a platform for NYC’s diverse design talent, from students and emerging designers to seasoned professionals. Each program fosters connection, education, and inspiration, empowering the next generation to use design as a powerful tool for positive impact and addressing the world’s most pressing needs.

End User – Why we have to move on from user-centered design

DesignStudio New York 5-26 46th Avenue Floor 3, Long Island City, United States

User-centric thinking has been intrinsic to many design processes for decades, but at what cost? What would brands and systems look like if our industry designed for broad communities rather than just individuals? DesignStudio hosts a panel featuring Ritesh Gupta of Useful School, and others, to unpack the limitations of user-centered design and explore how pivoting towards community-centric design can serve more diverse audiences for the benefit of us all.