NYCxDESIGN is a nonprofit that unites and amplifies New York City’s design community—championing the city as a global capital where design culture and industry meet.
Rooted in New York’s uniquely diverse, pragmatic, and business-driven environment, NYCxDESIGN reflects a design culture that extends far beyond traditional categories, spanning industries from architecture, landscape, and product design to technology, and entertainment.
By connecting disciplines, industries, and audiences, NYCxDESIGN champions a design culture that is collaborative, globally influential, and grounded in real-world impact—reflecting the city’s uniquely expansive design landscape.
Economic Impact
The design industry is a major contributor to New York City’s economy. NYCxDESIGN attracts global audiences, driving meaningful business for local companies and neighborhoods.
Fostering Creativity and Collaboration
NYCxDESIGN creates a dynamic environment where designers across disciplines connect, exchange ideas, and collaborate.
Showcasing Innovation
NYCxDESIGN is a platform for designers, artists, and innovators to present new ideas, products, and perspectives.
Educational Opportunities
Through workshops, seminars, tours and talks, NYCxDESIGN offers valuable learning experiences for students, emerging talent, established professionals, and enthusiasts.
Promoting Design as a Career
By highlighting the impact and achievements of designers—especially those based in NYC—the Festival inspires future generations to pursue design as a meaningful career.
Cultural Exchange
NYCxDESIGN brings together participants from around the world, fostering dialogue and exposing audiences to diverse design philosophies and practices.
Sustainable Design Advocacy
NYCxDESIGN highlights sustainable and regenerative design approaches, encouraging more responsible and forward-thinking practices across the industry.
City Branding
NYCxDESIGN reinforces New York City’s position as a global hub of design and culture, attracting international attention and participation.
Elan Cole is an accomplished creative strategist with expertise in design, writing, and filmmaking. Over his 30+ year career, he has led and collaborated with teams to deliver award-winning brand strategies, identity and content systems, campaigns, products, stories, and films—earning accolades that include multiple Emmys, Webbys, and more.
As part of his brand consultancy practice, he created On/Brand, a workshop for design students and emerging creatives demonstrating how branding tools and frameworks can strengthen creative careers. He has conducted workshops at the School of Visual Arts, the University of Michigan’s Stamps School of Art and Design, Brigham Young University’s Design Department, and others.
Previously, Elan served as the Executive Creative Director of New York City Tourism + Conventions for over seven years, guiding the city’s tourism industry through the challenges of the pandemic and rebranding of NYC for a global audience.
Other career highlights include co-founding Johnson & Johnson’s Global Strategic Design Office, where he played a pivotal role in driving impact across iconic global brands. He also directed brand communications for The Museum of Modern Art, and initiatives for leading brands including Infiniti Motors, JetBlue Airlines, Timberland, Budweiser, and many more.