May 16: 10–11am
Sketch to Street Panel Series | Design Pavilion by Lexus
The Sketch to Street panel series runs across three days, with conversations featuring Lexus Interior Chief Designer William Chergosky of CALTY Design Research, alongside artist Alex Alpert, and fashion designer Denise Focil of sustainable luxury brand ASbyDF.
Moderated by Hedy Popson, the series creates space for thoughtful dialogue between panels—deepening engagement and positioning Sketch to Street as an evolving design journey. Together, the panels invite guests to discover Lexus design as human, intentional, and in motion.
Panel 1 - The Origin - Thursday, May 14 - 12:00 PM - 1:00 PM & 4:00 PM - 5:00 PM
Panel 2 - Material - Friday, May 15 - 12:00 PM - 1:00 PM & 4:00 PM - 5:00 PM
Panel 3 - Design in Motion - Saturday, May 16 - 10:00 AM - 11:00 AM
Hosted by
Presentation by
Current Artist in Residence, Alex Alpert, will bring his signature fluid linework and instinctive, detailed illustrations to life through live painting sessions, allowing guests to experience his creative process in real time.
Observing Alex at work becomes both performance and craft—a captivating moment where the act of creation is the experience itself.
William Chergosky, Chief Designer at CALTY Design Research, leads Lexus’ advanced design vision—guiding teams that translate bold ideas into production-ready vehicles through a balance of experimentation and craftsmanship.
At NYCxDESIGN, William and CALTY designers will be integrated throughout the experience—bringing guests inside the creative process through live sketching, conversations, and behind-the-scenes insights that reveal how ideas evolve from concept to street.
Designer Denise Fócil brings her Los Angeles–based label, AS by DF, to NYCxDESIGN in collaboration with Lexus—presenting an experience that seamlessly blends sustainability with elevated design.
Featured across multiple touchpoints, AS by DF highlights a commitment to responsible craftsmanship, transforming reclaimed and recycled materials into thoughtfully constructed and refined pieces.