This NYCxDesign and ICFF, step into the world of Italian design excellence at the Poltrona Frau flagship on Madison Avenue, where the latest collections from Poltrona Frau, Ceccotti Collezioni, and Cappellini make their North American debut.
Poltrona Frau’s 2025 collection is inspired by The Five Seasons, an evocative concept that interprets the rhythms of nature—Spring, Summer, Autumn, and Winter—culminating in a symbolic Fifth Season that invites a personal journey through the senses, natural elements, and harmonious contrasts.
Highlights include the 60th-Anniversary edition of Gio Ponti’s Dezza armchair, the Blisscape sofa by Ludovica Serafini and Roberto Palomba, and DressCove Night System by Dante Bonuccelli—Poltrona Frau’s first wardrobe and walk-in closet system. The new capsule collection developed with Fornasetti reinterprets iconic products such as the 1919 armchair and the Isidoro trunk bar through the brand’s signature visual language.
In collaboration with digital artist Six N. Five, Poltrona Frau presents Moonbeam and Foliage, two sculptural floor lamps that double as poetic design objects, along with Memoria, a rug that explores the ephemeral quality of light through texture and form. The brand’s partnership with Leica brings forth a refined reinterpretation of the Fidelio Multimedia Cabinet by Roberto Lazzeroni, designed to elevate the contemporary home cinema experience.
Further expanding the DUO collection in partnership with Ceccotti Collezioni, designed by Roberto Lazzeroni, the offering now extends to the night area with a cohesive range of furnishings: a new bed, nightstand, valet stand, vanity table, chest of drawers, and a refined triptych mirror—expressing a shared vision of timeless craftsmanship and understated luxury.
With the new Beautilities Collection, Poltrona Frau strengthens its lifestyle offering, bringing the brand’s signature excellence in design, materials, and craftsmanship into everyday life. These lifestyle objects embody Poltrona Frau’s spirit of experimentation and innovation. Highlights include the Nymph floor lamp by Sebastian Herkner, the Traveller’s Collection by Carlotta Fortuna, elegant Tableware and Games collections co-created with Giobagnara, and a new series of decorative cushions with patterns by Simona Cremascoli.
Event Open to the Trade by invitation only.