Discover UPMADE in Estonia: Tradition Meets the Future in Circularity and Digital Innovation
This exclusive event is taking place for the first time in New York City, with top design leaders from Estonia. You will find out why this tiny country is now recognized as having the “most unicorns per capita in Europe” and “the most start-ups per capita in Europe,” and how it became the world’s first 100% digitally transformed society. You will hear the backstory of the startup culture where products like Skype were born, and how Estonia became the world leader in digital governance, its innovative e-Residency program, and how this is revolutionizing the creative and entrepreneurial landscape.
UPMADE in Estonia exhibition serves as a guiding light for the future of design. In today’s world, where overconsumption leads to an abundance of waste and ephemeral products, Estonia presents efficient and creative alternatives. Rooted in centuries-old traditions, Estonians have maintained a deep connection with nature and their Northern European heritage whilst creating the world’s first 99% digital society with unparalleled Government as a Service user-experience. The result is a model of sustainable environment that is a balance of ancient practices as well as future technologies.
This exhibition showcases a commitment to creating products that are not just durable but also integral to a circular economy, emphasizing the judicious use of resources and minimizing waste.
The innovative spirit of Estonian designers and the contribution to a more sustainable future unfolds in five engaging sections: Tradition and Craftsmanship. Upcycling. Recycling. Biomaterials. Digital Society and Service Design.
*Nomad Showcase is opened as pop-up shop, featuring contemporary Estonian design
Don’t Miss the Opening Night on Friday, May 17, 5 pm Lafayette Gallery:
Explore UPMADE in Estonia – an exhibition that bridges traditional Estonian design, where circular design principles, novel materials, and the essence of Estonian culture converge.
Discover unique artifacts that celebrate traditional craftsmanship and take home a piece of Estonia from our pop-up shop.
Are you looking to expand your creative endeavors into Europe? Learn about the advantages of becoming an e-Resident of Estonia and meet with industry experts who will guide you to get started on this exciting journey.
Engage with thought leaders and design visionaries, including talks moderated by Surya Vanka, the Chair-Elect of the Industrial Designers Society of America, offering insights into how Estonian design can be a model for global design futures.
And Mark your Calendars for More:
Monday, May 13: A lecture and workshop “Upmade system and Digital Product Passport” by Upmade pioneer, Reet Aus PhD, at Pratt Institute
Sunday, May 19: Leather workshop “Sip and Stitch” with accessory designer and a recent e-resident of Estonia, Anthony Luciano, at his glamorous studio in the Garment District.
Tuesday, May 21: Screening of Reet Aus Documentary “Out of Fashion”. Q&A with Reet Aus PhD at Scandinavia House
See more
See the digital catalog here
